Seattle SEO - Seattle Search Engine Optimization
SEO Seattle - Website Design & Seattle Search Engine OptimizationThere is a broad misconception about SEO and it affects business owners and so-called SEO experts alike. This is because many view their Seattle website as a brick-and-mortar store, where the home page represents their only entry point to the products offered inside. As a result, SEO keywords and phrases are loaded onto the homepage until all definition and cohesion is sacrificed with the misguided hope that some of the keywords will be effective.
Your Seattle website is not a storefront, but it is your most vital link to your customers. Those Seattle customers use Google to find what they are looking for, but what happens when they land on your website and don't immediately find what they're looking for? They go somewhere else.
SEO Company Seattle - It's All about Converting Traffic into SalesSeattle search engine optimization on its own is virtually useless. Effective use of SEO not only drives traffic to a website, it seeks to convert that traffic into sales and increased profits. Therefore, a website that fully integrates design elements and marketing content with SEO will ultimately succeed where others fail.
At LinkHelpers, we approach SEO from a more mature perspective. Our Unified Design approach to website development and Seattle search engine optimization seeks to accomplish the following:
As we examine these ideas in more detail, you will soon get a better idea just why LinkHelper's Unified Design accomplishes the ultimate goal of Seattle SEO - increased conversion leading to increased sales.
How Our Seattle SEO Company Creates Your Online IdentityThere is no older adage in business - "You only get one chance to make a first impression." This is especially true with your Seattle website, especially in an age where people will quickly leave your site if they don't immediately find what they are looking for.
While anyone can build a Seattle website on Wordpress, there is a reason why serious Seattle business people seek professional help when designing a site. A number of factors go into creating your online identity, and these include photos, written word, layout, menus, logos, and other elements.
Your Seattle website must be attractive, professional, appealing to the eye, and make it easy for the customer to contact you. Indeed, anyone can use a paint set, but only a master can create a work of art.
Additionally, SEO considerations should be made during the design process. Many Seattle websites ultimately fail because the web designer has no real understanding of SEO. They create the site with a jumble of keywords on the home page, ignoring the fact that customers may be drawn to a Seattle website for a wide variety of different reasons.
The Importance of Defining SEO KeywordsWe see this scenario played out over and over - a business owner identifies industry-specific SEO keywords that are not used by customers seeking their services. Then, because the web designer has no real knowledge of how SEO works, traffic is limited and conversion rates remain low.
Our Seattle SEO Company focuses on identifying keywords that your customers actually use, and we incorporate them into the content during the design phase of the website.
Why is this so important? Because the Unified Design of your website seeks to anticipate the client's needs based on the search phrase they used to enter your site. This holistic approach to SEO and website design is proven successful, and it is your most valuable sales tool in this day and age.
As we mentioned earlier, your website is not a store front. Rather, it is more like a shopping mall where customers may enter from a variety of entry points, depending on the nature of their inquiry. So, instead of throwing a bunch of SEO keywords on your home page, we create highly focused inner pages that are optimized for one or two search phrases.
In this way, your Seattle customer's are immediately rewarded for their search. They land on a page solely devoted to their specific inquiry, much like being greeted by a well-dressed, friendly salesman who then guides them to the product or service they desire.
This is the obvious benefit of Unified Design, a concept that's exclusive to our Seattle SEO Company.
How Google Maps Contributes to Successful SEOAnother key aspect of our Unified Design focuses on establishing your presence on Google Maps/Places. We will create a smartphone-friendly version of your Seattle website and a Google Plus page for your business. By adding citations we then make sure that your Seattle website is easy to find on Google Maps.
This is an important part of your Seattle SEO package because it anticipates the habits of your clients, and helps them utilize the tools they prefer when making Google searches.
SEO Company Seattle - An Overview of Our Unified Design Approach to SEOAt LinkHelpers, we offer something far different - something more than just Seattle SEO. As innovators in the SEO industry, we will design and develop your website with one clear goal in mind - increased sales.
Our Seattle SEO Company is dedicated to providing you with:
Your website is your most effective way to advertise your business, and it's the first impression you offer to your Seattle customers. We are ready to help you with a fully integrated website design and SEO package that will being everything together into one cohesive whole.
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